Ice-cream and Mithai

Every wondered why some people like sweets and some don’t? Some of them have strong craving (rather: very strong cravings!) to eat all things sweet and then there are people who are completed disinterested to the point of finding sweets revolting. There’s so much debate and discussion around this subject already. Well, the matter of fact is that such a like or dislike is pretty much established when we are born. It is partially hereditary and there’s only so much one can do!

We know that regional preferences play an important role as well. Such as the Indian subcontinent and the culture we find therein. We Indians love our ice creams and mithais and the plethora of sweets that exist. Think about going to a wedding and seeing the buffet spread out. After a hearty heavy meal, we tend to stack up on those delicious jalebis, rasgullahs and other sweets. The kids love them and so do the adults. Or perhaps with all the festivities and the special occasions in our lives – be it Diwali, Christmas, birthdays or any special events that are celebrated here or around the world – sweets have become the center of them all.

Sweets are just a quintessential part of our meals. We have evolved culturally growing to the fact of having something for dessert post-meal. According to many reports on the internet, the majority of the people tend to binge on something sweet after having their meals; and our diet feels “incomplete” if we don’t.

However with globalization and the lifestyle of the people today, many working professionals and sections of people are branching out to having sweets throughout the day as well. Think about grabbing that granola bar while skipping breakfast or taking milkshakes on the go during peak rush hours. Though these are usually instances of health trends that one sees in the society today but truly the undisputed king of anything sweets still remain the humble ice cream.

It all started way back in the Achaemenid empire of Persian (yes, you read that right!) approximately 500 BC. The Persians combined ice with various flavours that were available, to invent the first ice cream. Flavours could be rose water or saffron, topped with vermicelli, fruits and assorted nuts; and these treats were meant for the Persian royalties. As time went by, various other dynasties around the world adapted and brought forth their versions of ice cream. Chinese, in the year 200 BC were the first to come up with ice cream that was made out of milk as we now know.

With this brief knowledge of the history of ice cream behind us, the industry has only grown leaps and bounds. It is immensely popular all over the world and only set to grow further. The Global Ice Cream Market was valued at $68,072 million in 2016, and is projected to reach $97,301 million by 2023, registering a CAGR of 5.4% from 2017 to 2023.

Being a super versatile food product, it can be prepared in a wide variety of ways. There could be hard ice-cream, soft ice-cream, low fat and many other iterations. There are a ton of flavours to choose from and thousands of toppings too. Choco dips, chocolate paste, Choco chips (dark, milk, white and twin), butterscotch nuts, jelly cubes, rice crispies, tutti fruity and a ton of other goodness, can be easily found and served as toppings to bring in more fun and cheer. Also, fruits pair up very nicely with ice creams. So you’d have fresh fruits, fruit fillings, fruit pulp (such as Alphonso mango pulp or Totapuri mango pulp), canned lychees, canned peaches etc. Fruits truly make a very popular existence with ice creams and the combination is a hit amongst many ice cream aficionados.

Today, making ice creams and mithais at home has become quite common. There is a lot of information available on the internet – various blogs, YouTube channels, websites etc., where one can easily watch and recreate these much beloved desserts without leaving the confines of your home. One can easily procure the required ingredients at popular outlets such as ours (Maharashtra Essence) and the process is easy to follow.

We have all the aforementioned products and more, such as compounds and pure chocolate, natural fruit crushes and syrups, food flavoring agents, liquid food colours, ice cream and kulfi stabilizer, liquid glucose, softy ice cream premixes, waffle cone mix and many others.

At Maharashtra Essence, we take utmost care to ensure that all our products are of the highest quality standards and the best in the market. We have tied up with leading companies such as IFF, Matrix, Lux, Sonarome, Givaudan, Sarwar, Fab, Blossoms, Tree Birds, Three Leaves, Vidhi, 2M Cocoa, Mello, Morde and Tulsi to give you the ultimate sweet-making experience. Our loyal and growing customer base is a testament to this fact and they keep coming back to try newly introduced products on the line as well.

We love ice-creams and mithais as much as you do, and we’d be happy to assist you with the best ingredients you can find. Get in touch with us to discuss your requirements.